“When the time comes, put us in a coffin and turn on these avatars”

In a recent conversation with Janne Innanfors from the Swedish radio station Rock classic, Motley Crue bass player Nikki Sixx shared his thoughts on Gene Simmons And Paul StanleyThe plan of KISS to “live forever” as digital avatars, a project led by the ABBA Voyage team.

Sixx expressed his enthusiasm for technological advances in music, saying: “I love technology. I think as long as it comes from an artist who says, ‘I have something I want to do and this technology is going to help me.’ Like with Motley Crue“The latest video for ‘Dogs Of War’.”

Reflecting on the evolution of music videos, Sixx remembers the early days of Motley CrueHe noted that their first video was made on a very modest budget and that the band used creative and daring tactics to attract attention, such as setting it on fire and bringing in the guitarist. Mick Mars simulate vomiting blood on stage. This crude and shocking approach was designed to create a memorable impression and serve as a promotional tool for local news stations covering their tours.

“When I think about our first video, I don’t know how much… The video might have cost a thousand dollars. There was no MTV At the time, we were wondering how we could make a video so that people would talk about us on the news while we were on tour…? We had a lot of local news stations that were promoting the artists that were coming through town – comedians, country, rock, etc. – so we wanted to have a calling card. And I was getting fired up on stage at the time and Mick I threw up blood. And it was just like, ‘Fuck it. Let’s just throw it all in there.’ And that’s what we did so the fans could see how we wanted to be portrayed. ‘Dogs of War’.”

Looking forward, Sixx is uncertain about the future but remains optimistic about the potential of digital avatars and other technological innovations. He commented: “I don’t know what the future holds. We did stuff with holograms years ago, before the technology was really developed. At some point, we’re not going to be here. I mean, not to be depressing, but it’s just not going to happen. And it’s great for your band, or whatever you’re doing, to be able to keep going for generations and generations. So I think when the time comes, put us in a coffin and run these avatars.”

Motley CrueThe latest single from, “Dogs of War,” was released on April 26th thanks to their new partnership with Nashville Big Machine Discs.

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