Dune London opens new store at Lakeside Shopping Centre

UK FASHION RETAIL NEWS

Dune London proudly announces the opening of its newly relocated and expanded store at Lakeside Shopping Centre, Essex.

The store, which opened yesterday, boasts a spacious 1,597 sq ft of retail space and showcases Dune London’s latest premium store concept, meticulously designed in-house by the brand’s store development team. The new concept features a sophisticated neutral colour palette, incorporating warm gold, stone and cream tones to perfectly complement Dune London’s premium men’s and women’s footwear and accessories collections.

The interior is complemented by textured hessian-toned wall coverings and bold, spacious seating, creating a welcoming atmosphere that perfectly complements the brand’s refined aesthetic. Dune London’s iconic DD logo monogram adds a touch of elegance, serving as the perfect backdrop to showcase the brand’s luxury collections.

The relocated store will benefit from increased visibility within the shopping centre, with a striking new storefront featuring an integrated media screen and a prominent window tower.

Nigel Darwin, CEO of The Dune Group, expressed his excitement at the launch: “We are delighted to be opening this new, larger Dune London store in Lakeside, which will showcase our latest store concept and provide our customers with the best possible environment to explore our fantastic ranges of shoes and bags. Lakeside is a vibrant shopping destination and we look forward to welcoming our long-standing and new customers to our Dune London store!”

Howard Oldstein, Director of Lakeside Shopping Centre, added: “We are delighted to see Dune London move into their new, larger unit at Lakeside. This move, coupled with their decision to introduce their new retail concept to UK shoppers for the first time, underlines the success of the brand within the centre. We are delighted that our visitors will be able to enjoy all that Dune London has to offer.”

The Lakeside store is part of Dune London’s growing presence in the UK, which now includes 52 standalone stores and eight concessions. Internationally, the brand has a significant presence with sites in the Netherlands, Switzerland, the US and 18 other markets including the Middle East, India and Australia.

The new Lakeside store will showcase Dune London’s latest AW24 collection for women and men. For women, highlights include the brand’s original ’90s leopard print, the return of the sculptural comma heel, an XL version of the Deliberate woven bag and the standout Nocturnal Cherry colourway. The men’s collection offers a modern take on classic silhouettes, with rugged soles, contrasting uppers and premium materials adding a contemporary edge.

Store details:

Address: Dune London, Unit 18, Level 1, Unit 105, Lakeside Shopping Centre, West Thurrock, Grays RM20 2ZP

Hours of operation :

• • Monday – Friday: 10:00 a.m. – 9:00 p.m.
  • Saturday: 9:00 a.m. – 9:00 p.m.
  • Sunday: 11:00 a.m. – 5:00 p.m.