Alpine reveals Indiana Jones-inspired livery for United States Grand Prix

Alpine has become the latest team to reveal a visual change for the United States Grand Prix in Austin, doing so to publicize the launch of the upcoming video game, Indiana Jones and the Great Circle.

The game is based on characters from the blockbuster film franchise starring Harrison Ford, which launches in December – and Alpine partners Xbox took charge of painting Austin to showcase the franchise’s colors over the weekend.

Alpine Unveils Indiana Jones-Inspired Paint for Austin Weekend

Alpine was alternating between a blue and pink variation of its basic livery this season, also for marketing reasons through its main sponsors BWT, but another of its partners is involved in Austin as the A524 takes on a new color scheme.

Sunset orange was uniquely added to the car this weekend, along with other design details such as an old map and red travel routes as shown in the film series, with the game title also placed on the car.

Alpine team principal Oliver Oakes said: “Working with the Xbox team to bring the incredible Indiana Jones and the Great Circle the US Grand Prix livery was fantastic.

“The new look will be right at home on the Austin scene this weekend. Last year, our partnership with Xbox reached new heights and this is our biggest activation yet.

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“There’s even more to come and I’m looking forward to getting my hands on a copy of the game when it releases.”

Alpine enters the United States Grand Prix weekend in ninth place in the Constructors’ standings, having trailed Williams ahead of Formula 1’s autumn interlude.

Haas’ VF24 livery looks clean and striking for this weekend’s US Grand Prix 🇺🇸😍 pic.twitter.com/gtLvZZaHMc

-PlanetaF1 (@Planet_F1) October 15, 2024

Also revealing a unique livery at a home Grand Prix for them this weekend is Haas, revealing additional American features for the VF-24 with a striking red, white and blue element on the sidepods that forms an eagle.

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