Taiwanese boy who dressed as Jensen Huang won Halloween

• A 5-year-old Taiwanese boy dressed up as Nvidia’s Jensen Huang for Halloween.
• The boy was wearing Huang’s signature black leather jacket and had some homemade Nvidia technology with him.
• “He just knows that he is dressed as a very remarkable person,” the boy’s mother told BI.

This Halloween, the CEO costumes have arrived.

At least, that’s the case for the 5-year-old boy from Taipei who dressed up as Nvidia’s Jensen Huang for the holiday.

The boy’s costume, which features Huang’s signature black leather jacket look and some homemade Nvidia tech as an accessory, went viral after an X user posted it online on Wednesday.

“The Jensen Huang Halloween costumes are here,” the user wrote.

The boy’s mother, Kuo Yuyun, told Business Insider that she was inspired to make the costume after seeing the CEO on TV.

“He always wears classic black leather jackets and visits Taiwan’s most down-to-earth night markets. This contrasting image made a deep impression, so I asked my son to dress up as him this time,” she said.

Kuo said the costume – including the elaborate tech accessory, which she described as a GPU – took a week to make. She dressed up her son as part of the Tianmu Halloween Festival in Taipei.

“We also participated in the event last year,” she says. “I dressed him up as a typhoon. He was also loved by everyone.”

Born in Taiwan, Huang founded Nvidia in 1993. The AI ​​boom has turned the chipmaker into a $3.42 trillion giant and made Huang the 11th richest person in the world, with Bloomberg estimating his net worth at $122 billion.

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Today, Nvidia is leading the AI ​​revolution. The company reported revenues of $30.04 billion for the second quarter of the year, doubling sales from the same period last year and exceeding analyst expectations. The company’s shares are up 181% through 2024.

Both Huang and Nvidia have inspired cult-like followings around the world. Huang’s signature leather jacket has spawned legions of copycats; Nvidia’s second-quarter results provided an unofficial number party watching at a bar in New York City.

During a trip to Taiwan last May, Huang was greeted as one rock star and harassed with selfie requests. And at a technology event in Taiwan in June, Huang did – and fulfilled – requests from fans to sign MacBooks, chips and even one woman’s top.

Some of that cult status seems to have trickled down to Kuo’s 5-year-old son.

“He just knows that he is dressed as a very remarkable person,” Kuo said. “To him, he’s like a ‘superhero.'”

“Children especially like to dress up as superheroes like Iron Man and Superman. That’s how we described the existence of such a person,” Kuo said of Huang. “Then there is his impact on the technology industry, and even the impact on our people when he came to Taiwan.”

Nvidia’s official Instagram page also reposted the boy’s photo, racking up more than 17,000 likes in one day.

“We spotted mini Jensens in Taiwan, with well-made GPUs in hand!” read the caption.

Nvidia did not respond to a request for comment from BI on this story.

October 31, 2024: This story was updated to reflect an additional comment from Kuo Yuyun.