‘I’m so ready for fall fashion’

Fall fashion is here. But before you click “add to cart” on a brand new wardrobe, this genius organizer hacking It can make you fall in love with last year’s looks again.

One sustainability expert video shows how putting away clothes out of season can help you rediscover forgotten favorites save money and reducing waste.

The scoop

Sustainability influencer and social media consultant Aimee (@sustainablyaimee) demonstrates her seasonal clothes swap routine on Instagram, turning a mundane task into a self-care moment.

“Pack up clothes for the off-season,” she explains, showing how she stores summer clothes in a suitcase as she reintroduces herself to her fall wardrobe. She tries on every piece of clothing and keeps the pieces she still loves donate the ones she doesn’t.

“It means I can look at these individual pieces with fresh eyes and find new inspiration for outfits without having to buy new ones for events or be pressured by trends,” Aimee shares in her caption.

How it helps

Storing clothes out of season reduces closet clutter and makes dressing easier. And when you unpack seasonal items months later, it feels like shopping your own wardrobeallowing you to resist the urge to buy new pieces just because you’re bored with your current options.

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The impact on the environment is also significant. The average American makes a mess of things 81 kilos of clothing every year, according to Earth.Org, much of which ends up in… methane-emitting landfills. Finding new ways to style and appreciate what you already have reduces textile waste and keep money in your pocket.

What everyone says

The video resonated with viewers who are trying to shop more consciously.

One commenter was eager to embrace the change of season: “I’m so ready for fall fashion!!”

“I can’t wait to wear all these amazing pieces again,” said another, excited to rediscover their stored clothes.

Remember: the next time seasonal marketing tries to convince you that you need a whole new wardrobe, first see what treasures are hidden in last year’s carefully packaged clothes.

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