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Inspired Entertainment Secures NHL License, Expands Portfolio of Premier Sports Assets

Inspired Entertainment Secures NHL License, Expands Portfolio of Premier Sports Assets

NEW YORK, October 01, 2024 (GLOBE NEWSWIRE) — Inspired Entertainment, Inc. (“Inspired” or the “Company”) (NASDAQ: INSE), a leading B2B provider of content, technology, hardware and gaming services, announced today that it has signed a licensing agreement with the National Hockey League (NHL®). This agreement grants Inspired the rights to develop interactive fixed-odds virtual sports games featuring the NHL logo and NHL jerseys and club names, enriching its extensive portfolio of relationships with major professional sports leagues.

The licensing agreement gives Inspired access to a variety of NHL brand assets, enabling the creation of engaging gaming experiences for NHL fans around the world. This new game will use the most advanced motion capture technology ever implemented by Inspired, ensuring unprecedented realism and immersion in gameplay.

With this development, Inspired Entertainment has completed its North American lineup of premier sports licenses. The official launch of NHL integrated products is planned for the fourth quarter.

“We are excited to work with the NHL and expand our offering through this license,” said Brooks Pierce, President and CEO of Inspired. “This product will appeal to North American players and markets such as Scandinavia and Eastern Europe. The deal enhances our virtual sports portfolio and aligns with our mission to deliver interactive experiences that redefine sports entertainment, giving NHL fans a unique way to stay connected with the game, even during the offseason.

“Virtual sports gaming continues to grow in popularity around the world,” said Chris Golier, NHL Group Vice President, Business Development and Innovation. “We are excited to work with Inspired to engage our passionate fans through virtual sports using NHL resources. Inspired is a leader in this space and will leverage NHL intellectual property to deliver a gaming experience that connects our fans in new and exciting ways, helping to grow our global fan base.

Inspired’s award-winning virtual sports are popular around the world and attract a wide range of players through more than 40,000 retail channels and more than 100 websites in 35 countries. To learn more about Inspired’s virtual offerings, visit: https://inseinc.com/virtuals/

NHL and NHL Shield are registered trademarks of the National Hockey League. The NHL and NHL team marks are the property of the NHL and its teams. © NHL 2024. All rights reserved.

About Inspired Entertainment, Inc.
Inspired offers a growing portfolio of content, technology, hardware and services for regulated gaming, betting, lottery, social services and leisure operators across land-based and mobile channels worldwide. Inspired’s gaming, virtual sports, interactive and leisure products cater to a wide variety of gamers, creating new opportunities for operators to increase revenue. Inspired operates in approximately 35 jurisdictions worldwide, providing gaming systems with associated terminals and content for approximately 50,000 gaming machines located in betting shops, pubs, arcades and other gaming operations. road ; virtual sports products through more than 32,000 retail outlets and various online websites; digital games for over 170 websites; and a variety of entertainment solutions with a total installed base of more than 16,000 terminals. Additional information can be found at www.inseinc.com.

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Inspired Entertainment Secures NHL License, Expands Portfolio of Premier Sports Assets

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