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Anna Sui launches fragrance collection ‘Wild Wonder’ to celebrate 25th anniversary

Anna Sui launches fragrance collection ‘Wild Wonder’ to celebrate 25th anniversary

On November 13, Anna Sui, a popular American fashion designer, launched a new fragrance collection called the Wild Wonder Collection to celebrate the 25th anniversary of her beauty line. The brand is known for creating original, modern clothing, inspired by in-depth research into vintage styles and a touch of cultural elements.

The Wild wonder collection by Anna Sui consists of a set of five new perfumes, each available for $77. Each perfume has a special scent that provides a magical and adventurous feeling. The bottles are decorated with fun, eye-catching designs, making them perfect for collecting and displaying. The collection brings out Anna Sui’s interest in storytelling and adds small, fairytale-inspired details.


Inside Anna Sui’s Wild Wonder collection

From the vintage, ‘Anna Sui Classic Eau de Toilette’ that the fashion designer launched in 2009, Anna Sui is back again to celebrate the 25th anniversary of her beauty line by launching the collection with 5 sets of fragrances.

The names of the scents are Dew Fields, Utopia Mist, Thorn of a Rose, Electric Whisper and Mystic Luna. Each fragrance has a different rose note, such as Damascus or tea rose, as its anchor and comes in a 50 ml bottle.

On Thursday, November 13, Anna Sui uploaded a new video to Instagram unveiling her new fragrance launch, with the caption:

“Introducing the Wild Wonder Collection. Experience the world of Wild Wonder through a collection of five whimsical fragrances inspired by Anna Sui’s fashion and creativity.”

The caption continues:

“Each fragrance in this collection tells a piece of a story about an adventure in dreams. Float through this magical realm where your senses are stimulated with notes of rose in many unique forms.”

The ‘Dew Fields’ has a scent of pink-green tea and resembles the sound of water and greenery. The ‘Utopia Mist’ centers around the kaleidoscopic Shangri-La, which resembles a warm breeze. The ‘Thorn Of A Rose’ is inspired by roses for a fresh feeling.

The ‘Mystic Luna’ is inspired by the crescent moon, giving it a more feminine touch. Finally, the ‘Electric Whisper’ offers a scent of rose lychee for an energetic atmosphere.

Anna Sui Wild Wonder Collection (Image by Anna Sui)Anna Sui Wild Wonder Collection (Image by Anna Sui)
Anna Sui Wild Wonder Collection (Image by Anna Sui)

All five newly launched fragrances in the collection have floral notes. The Dew Fields offers fresh floral notes with lemon and sandalwood at the top and base. The Utopia Mist has more of a woody note, adding a floral, spicy touch to the scent. As the name suggests, the Thorn of the Rose offers a floral, woody scent with rose damascena and violet in the heart.

The Mystic Luna offers a floral amber scent with rose grass and jasmine petals in the heart. Finally, the Electric Whisper offers a floral-fruity scent with rose, lychee, guava and magnolia in the heart.

The packaging of the scents is subtle yet very feminine with vintage charm and floral patterns, giving classic Anna Sui vibes.


The scents from Anna Sui’s Wild Wonder collection are available in a capacity of 50 ml. It’s available now on Anna Sui’s official website for $380 for the entire Wild Wonder collection and $77 for the individual scents.