Disney+ Hotstar to offer ‘free on mobile’ viewing experience for upcoming ICC Men’s T20 World Cup 2024

Disney+ Hotstar today announced that the upcoming ICC Men’s T20 World Cup 2024 will be available to stream “free on mobile” for those using the Disney+ Hotstar app.

Sajith Sivanandan, Head of Disney+ Hotstar India, said, “By bringing the ICC Men’s T20 World Cup 2024 to mobile for free, we aim to make the game of cricket more accessible, reach a wider audience across the country and guarantee that none of the athletes. the action is missed. No sport is a better catalyst than cricket for bringing people together. Last year’s Asia Cup and ICC Men’s Cricket World Cup, where we offered both tournaments for free on mobile, allowed us to serve new audience segments, enabling us to significantly expand our audience.

During the ICC Men’s Cricket World Cup 2023, streamed for free on mobile via the Disney+ Hotstar app, concurrency records were broken five times, with the highest record of 5.9 cr peak concurrency seen during the final between the Indian team and the Australian team. For the ICC Men’s Cricket World Cup 2023, Disney+ Hotstar, in collaboration with the ICC, introduced MaxView, providing users with the ability to stream matches on the go in vertical mode. With the upcoming ICC Men’s T20 World Cup, the platform will once again have an array of features to enhance the cricket watching experience.

The first match will take place between USA and Canada on June 2, 2024 at 6:00 AM IST. The ninth edition of the tournament will be hosted by the West Indies and the United States, with the event featuring 20 teams competing in 55 matches for the right to be crowned champions of the 2024 ICC Men’s T20 World Cup.