WATCH | Get ready for the festival!

Going out into the world, you want to make a statement, right? That’s exactly what Rasheena and Chizi did at the Road To ESSENCE Fest pop-up event in New York. See how they prepared for the ESSENCE Culture Festival, the ultimate party in NOLA, with beauty and fashion favorites from Target!

Ready like Rasheena
Rasheena’s style starts with great hair, thanks to Doux Drops. Next, onto the fashion—her looks are from Wild Fable—which she expertly paired with SheaMoisture deodorant for 48 hours of protection and a lip gloss from Thread Lipstick. The best part is that she puts everything in her bag to prepare on the go, especially Donna’s Recipe Sweet Potato Pie Hair and Scalp Oil, so her tresses look amazing for the entire dance she does!

Chic like Chizi
Knowing the NOLA sun, Chizi starts with a full spray of Black Girl sunscreen. For hair, she opted for SheaMoisture Smoothie Curl Enhancing, SheaMoisture Bond Repair Leave-In Conditioner and The Doux Mousse Def. And all that was left was a perfect pout with TLB Lip Gloss and Universal Thread for a high fashion look.

If you’re ready to embrace these looks and something uniquely yours, you know where to go. Target has everything you need for summer festivals and fun.