Ferrari ready to roar “ratatata” towards a silent “whrrrrr” transition with the launch of the first electric car in 2025: details

Italian luxury car maker Ferrari is preparing for the electric transition with the launch of its first electric vehicle (EV) planned for the end of next year. The automaker is set to launch its first electric vehicle with prices starting at least 500,000 euros (Rs 4.48 crore), Reuters reported. The move is part of the company’s plans to increase its production capacity by up to a third with the opening of a new factory in Maranello, northern Italy.

As major automakers cut prices for electric vehicles due to falling demand, Ferrari is taking a different route, banking on the willingness of its exclusive fans to pay extra. The starting price of this new electric vehicle far exceeds the average selling price of Ferrari vehicles, which hovered around 3,50,000 euros in the first quarter of this year, including optional features. In comparison, luxury EV competitors such as Porsche’s Taycan start at around 1,00,000 euros.

Ferrari’s new facilities and strategy

The new facility, called e-building, represents significant progress for Ferrari, which delivered fewer than 14,000 cars last year. With the new factory, production capacity could eventually reach around 20,000 vehicles per year, an anonymous source told Reuters.


The Maranello plant will not only manufacture Ferrari’s first electric vehicle, but will also continue to produce gasoline and hybrid models as well as components for hybrids and electric vehicles. The facility is expected to be fully operational within three to four months. Additionally, Ferrari is already in the early stages of developing a second EV model.

With rivals like Lamborghini planning to launch their first electric vehicles by 2028, Ferrari’s entry into the electric arena is expected to preserve its margins and meet the needs of the niche market. The company’s strategic move toward electrification while maintaining exclusivity could reshape the luxury car market, setting a new benchmark for premium electric vehicles.