Tourism Ireland partners with Premier Enterprises for Meet in Ireland event in London

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At the Meetings Show in London this week, the central theme is “Meet in Ireland”. Tourism Ireland, in conjunction with Fáilte Ireland and Tourism Northern Ireland, is part of the Meet in Ireland initiative, alongside 25 Irish tourism businesses.

This premier event caters to the business events sector, encompassing corporate meetings, events and incentive travel. Irish tourism companies, all experts in business events, will host around 750 business meetings with meeting and event planners from around the world over the two days of the event. These interactions aim to secure a wide range of business events for Ireland from international customers. Tourism Ireland is committed to facilitating thousands of business event meetings this year, connecting Ireland’s tourism partners with overseas buyers to enhance business events and strengthen businesses across the island.

Tourism Ireland highlights that Ireland features an unrivaled blend of world-class infrastructure, luxurious accommodation, advanced locations, breathtaking scenery and exceptional hospitality. This combination positions Ireland as an ideal location for all types of meetings, incentives and events.

David Boyce, Tourism Ireland’s Head of Business Events, said: “The Meetings Show provides us with an important platform to promote the island of Ireland as a premier business events destination and we are delighted to ‘have 25 tourism businesses from across the island of Ireland with us at this show. this event. They attend hundreds of business meetings and showcase the best of Ireland to influential international meeting and incentive travel planners.

“Business travel is high value and is often mid-week and out of season, which aligns with Tourism Ireland’s strategy to increase overseas tourism revenue outside of the peak summer season .”