Europe’s millionaires are taking their Gen Z kids to tailor-made conventions to prepare them for the big $90 trillion wealth transfer.

The $90 trillion Great Wealth Transfer is expected to rebalance the generational income gap, as the Silent Generation and Baby Boomers hand over their fortunes to their Millennial and Gen Z offspring. But prepare them for it is another matter.

This question of preparation, however, arises much more acutely when the inheritance in question represents millions of dollars of assets or a multinational company.

HSBC’s Entrepreneurial Wealth Report earlier surveyed nearly 1,000 high-net-worth entrepreneurs to assess their plans to transfer wealth to their families.

More than a third of entrepreneurs say they plan to leave their business in the next five years. More than half would prefer to keep the family business, which is an even more popular option among people with assets of more than $10 million.

However, as is often the case, succession poses a challenge.

Entrepreneurs seriously fear that their children will not be up to the task of taking over their business or managing their assets responsibly.

A third of those surveyed highlighted their offspring’s work ethic. Then come fears related to lack of interest in the family business, lack of knowledge and lack of skills to manage it effectively.

Many also believe that their children might want to chart their own path in the business world, away from the ties perceived as a family unit.

“We find that families are more interested in modern business and the economy than in some more traditional activities. And I know that’s a concern,” Russell Prior, head of family governance, family office advisory and philanthropy for HSBC Global Private Banking, told Fortune.

Seven in ten entrepreneurs say preparing for the next generation is a crucial factor in deciding when to leave their business.

However, at the root of these worries, Prior says, is a fear of letting go.

Just over a fifth of people with investable assets greater than $10 million have no plans to transfer their wealth. Among all those interviewed,

The quirks depend on the level of family wealth, Prior says, as well as the age of those who hold the assets.

The latter could have something to do with the habits of a particular cohort: the silent generation.

“A big part of the silent generation was that they didn’t talk about things. And I think there are still a lot of people who don’t talk about it.

Family day

To facilitate this preparation, HSBC Private Banking organizes tailor-made events for its high-net-worth clients in a seemingly extravagant version of light-hearted family therapy.

Father-son couples, mother-daughter couples and everything in between (and even single children) participate in special events hosted by HSBC and designed to prepare them for inheritance and succession plans.

“I think the dynamic at play is really interesting,” Prior said.

“It’s great to mix these events up to provide so many opportunities for conversations.”

These meetings provide families with an opportunity to understand what their wealth transfers might look like, starting conversations with their children about their inheritance expectations and whether they are ready to take over the family business.

Children also learn the technical aspects of wealth, receive an introduction to the world of investing, and gain insight into entrepreneurial and philanthropic opportunities.

“So in a sense you’re giving a holistic exposure to all the issues at play,” Prior said.

The conferences offer Gen Z heirs the opportunity to network with peers who are in a similar situation to themselves, unsure of how to handle the daunting task of inheriting their parents’ fortune.

It’s unclear how effective events like HSBC’s might be against obstacles like denial, the next-generation work ethic, and disinterest.

What is clear, however, is that the burying your head in the sand approach used by many of today’s founders is not a sustainable solution.

“Wealth transfer is unfortunately inevitable when people die,” Prior says. “The extent to which you prepare for it is not inevitable. It’s a choice.

This story was originally featured on Fortune.com