Radio DJ Ye Limei’s Labubu photos used by the store without permission

SINGAPORE – Even collectors of the trendy Labubu soft toys are now being targeted on social media.

Radio station UFM100.3 DJ Charmaine Yip, better known as Ye Limei, shared on Facebook on November 10 that a store took her photos with the stuffed animals to “endorse” her activities.

“The shameless merchant stole my mail and said I bought the Labubu from his shop,” she wrote in Chinese. “I sent a private message to warn him, but he ignored it.”

She continued, “Isn’t it necessary to have a good reputation in business? If you sell real products, why do you have to use a public figure to endorse them?”

According to the Facebook page, the store is located in Johor, Malaysia.

Yip told Lianhe Zaobao on November 11 that she sent a WhatsApp message to the store after being alerted to the social media post by a colleague. She also said on her Facebook page that she was the person in the photos and asked for them to be removed.

The page admin deleted her comments at some point and only deleted the photos after leaving several messages.

“I was angry when he lied and said my Labubu was bought from his shop, which is not true,” she said. “I don’t know if he was selling real or fake products because there are too many fake products on the market now.”

Yip said her collection of Labubu toys was purchased in Hong Kong.