Where and when to buy Taylor Swift Eras Tour merch in Indianapolis

Swifties who want to take home a souvenir from the Eras tour‘s stop in Indianapolis is lucky. Official Taylor Swift merchandise will be available two days before the singer arrives in town.

The store is open to everyone, so fans do not need a concert ticket to enter.

Merchandise will also be available for purchase during the concerts on all levels of Lucas Oil Stadium.

When is the Indianapolis Eras Tour merchandise store open?

The Eras Tour Merchandise Shop is open October 30 through November 2 at the Indiana Convention Center. Opening hours are:

Wednesday October 30: 10am to 8pm
Thursday October 31: 10am to 8pm
Friday November 1: noon to 8 p.m
Saturday November 2: noon to 8 p.m

How can fans find the convention center store?

Merchandise will be available in Hall I of the Indiana Convention Center.

To get in line, enter the Convention Center at Door No. 9 and follow signs to Exhibit Hall K.

Door No. 9 is located at the intersection of Capitol Avenue and Georgia Street. It is housed in the Georgia Street Cube, a large glass structure.

Once inside, turn left and walk towards the Crowne Plaza Skywalk. Exhibition Hall K is the second room on your right, just before the bathrooms and skywalk.

What will be for sale?

Fans looking for a sneak peek can check out Swift’s online merchandise store. The singer is releasing exclusive designs for each city she visits, so check back after her tour stop in New Orleans (October 25-27) to see what the Indy options look like.

Swifties can expect T-shirts, sweatshirts, posters and – of course – friendship bracelets.