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AGCO Announces Updates to Missouri and Wisconsin Dealer Network

AGCO Announces Updates to Missouri and Wisconsin Dealer Network

AGCO Corporation, a global leader in the design, manufacture and distribution of agricultural machinery and precision farming technology, today provided updates on its North American dealer network growth plan. AGCO has embarked on an ambitious plan in North America in 2022 to transform and expand its North American dealer network to meet growing farmer demand and ensure comprehensive access and a superior customer experience to its popular brands and services. Recent updates to its North American network include expansions in Missouri and Wisconsin by experienced AGCO dealers Brookfield Tractor, Parallel Ag, McFarlane Manufacturing Company and Vanderloop Equipment.

The Missouri and Wisconsin dealer territory updates will provide full access in both states to popular AGCO brands and services, including Fendt®, Massey Ferguson® and PTx®. This expansion is the result of an agreed-upon transition with Ziegler Ag Equipment, which has made the decision to strategically consolidate and remain focused on its services in the Minnesota, Iowa and northwest Missouri markets.

“We are grateful for the opportunity to serve AGCO customers in Wisconsin and central Missouri and know they will be in good hands with these experienced dealers,” said Matt Solem, vice president of Ziegler Ag Equipment. “We are excited about the growth opportunities ahead in Iowa, Minnesota and northwest Missouri, and we remain committed to providing the high level of service and support our customers have come to expect from us.”

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Existing AGCO dealers will expand their services to support former Ziegler Ag Equipment customers in central Missouri and southern Wisconsin. Specifically:

  • Brookfield Tractor and Parallel Ag will expand service into Missouri from their Brookfield, Marshall and Montgomery City locations; and
  • McFarlane Manufacturing, Parallel Ag and Vanderloop Equipment will also expand their services in Wisconsin.

In coordination with Ziegler Ag, AGCO and its dealers are implementing a comprehensive customer service and farmer communications plan to ensure a smooth transition and will soon introduce their new product teams and service capabilities.

“AGCO’s North American dealership strategy ensures farmers can take advantage of industry-leading precision farming equipment and technologies,” said Ruchir Patel, AGCO vice president of global distribution management. “We are excited about the expansion and growth we are seeing across our dealer network, and we are confident that farmers in Missouri and Wisconsin will be pleased with their new teams.”



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