inDrive launches Driving Naari program in Chandigarh and Kolkata – ThePrint – ANIPressReleases

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Pavit Nanda Anand, Head of Communications, inDrive, Asia Pacific, said, “inDrive’s Driving Naari program is changing lives. We are empowering women to become professional drivers. This initiative will encourage them to be independent and confident individuals and take charge of their lives. We have proven that GPS enabled all candidates to drive a Scooty electric vehicle in Chandigarh and Kolkata to connect to a GPS. We will be replicating this campaign in different cities across India. It will address several criteria: empowering women, bringing more women into the workforce, providing a safe mobility option especially for women, contributing to a cleaner environment and breaking gender stereotypes about what work a woman can and cannot do.”

Avik Karmakar, Head of GTM, South Asia, inDrive, said, “Driving Naari is an initiative by inDrive that aims to empower women by pushing the boundaries to enable them to discover their true potential behind the wheel. It’s about driving change. By enabling women to pursue a career in driving, inDrive is not only reshaping the ride-hailing landscape but also paving the way for a future where gender equality reigns supreme on the road while ensuring that their lives are improved and they become empowered to earn a living on their own.”

Pratip Mazumder, Country Manager, inDrive India, said, “Women are excelling in their chosen fields and achieving remarkable feats. This includes driving, with more women than ever choosing to drive their own vehicles or pursue a career in driving. Driving Naari by inDrive is a significant step towards the electrification of two-wheeler fleets in India. Our society is becoming more progressive and accepting women in traditionally gender-specific roles like driving. This has helped dispel outdated stereotypes and created a more conducive environment for women drivers.”

“The empowerment of women in a country can be a step forward and a step towards an inclusive and brighter future. As more women take to the wheel, they are not just driving; they are moving towards a brighter and more equal India.”

Vikrant Massey, Actor and Brand Ambassador of inDrive, said, “inDrive’s Driving Naari campaign is a testament to the company’s commitment to fighting injustice and creating positive change for all communities. I am truly happy to be a part of this initiative and proud of my association with such a people-centric organisation.”

inDrive drives change in communities by empowering people. With a mission to fight injustice to make the world a fairer place for one billion people by 2030, Driving Naari by inDrive is an initiative aimed at empowering women in India. For this initiative, inDrive will provide all the below-mentioned facilities to all Driving Naari candidates free of cost:

* Driving training

* Driving license

* Annual vehicle maintenance costs

* Register as a driver with inDrive

* No inDrive service fees so candidates can earn more money

* Electric scooter

* Smartphones

* Special training on how to use inDrive to take rides and earn money

However, when it comes to making a career in driving, women still face challenges. Safety concerns in particular discourage some women from entering the gig economy. To address this issue, inDrive will help Safe Drive candidates with inDrive by proving that all Naari driving candidates enjoy the benefits mentioned below:

– 24/7 special hotline number

– Electric scooter with GPS

– Medical insurance

– Advanced self-defense training

– Special road safety training by the traffic police

– Safety device

– Medical kits

– Helmets for driver and passenger

This inDrive initiative will help women achieve financial independence, flexibility and respect in their work, creating a safer and more inclusive city

inDrive is a global mobility and urban services platform. The inDrive app has been downloaded over 240 million times and was the second most downloaded mobility app in 2022 and 2023. In addition to ride-hailing services, inDrive offers a growing list of urban services, including intercity transportation, freight delivery, task assistance, and courier delivery. In 2023, inDrive launched New Ventures, a venture capital and M&A arm.

inDrive operates in 779 cities across 46 countries. Driven by its mission to address social injustice, the company is committed to positively impacting the lives of 1 billion people by 2030. It pursues this goal both through its core business, which supports local communities through a fair pricing model, and through the work of inVision, its nonprofit arm. inVision’s community empowerment programs help advance education, sports, arts and sciences, gender equality, and other vital initiatives.

For more information, visit www.inDrive.com

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