McLaren Racing Unveils Crypto-Inspired Car Livery Ahead of Singapore GP

Formula One (F1) team McLaren Racing on Tuesday unveiled a crypto-inspired look for its race cars at an event in Singapore, ahead of next week’s Grand Prix being held in the city.

The move is part of a planned partnership with crypto exchange OKX. The livery will feature on McLaren’s MCL36 F1 cars at the 2022 Singapore Grand Prix and the 2022 Japanese Grand Prix. These races return to Asia for the first time since 2019.

The livery features McLaren’s Fluro Papaya colorway with neon pink embellishments and dynamic, cyberpunk-inspired engine artwork. McLaren told CoinDesk that the design represents the emergence of new technologies from the region, such as cryptocurrencies and the broader Web3 sector.

“It was incredibly fun for us and McLaren to co-design the livery for Asia,” said Haider Rafique, OKX marketing director. “This new livery signals the arrival of a bold new technology. The cyberpunk design we created celebrates Web3’s influence on popular culture.”

OKX added that this will guide McLaren in revolutionizing the racing team’s digital collection and metaverse strategy. In 2021, McLaren Racing announced plans to build a non-fungible token (NFT) platform on the Tezos blockchain. Elsewhere, McLaren’s automotive division announced earlier this year that it would mint and mint non-fungible tokens of its luxury supercars in partnership with metaverse infrastructure platform InfiniteWorld.