The Ultimate Taylor Swift-Inspired Guide to New Orleans

NNew Orleans is entering the Taylor Swift era.

There’s certainly no shortage of ways to have fun in the Crescent City, whose motto ‘laissez les bons temps rouler’ (let the good times roll) is both a way of life and a slogan you’ll find plastered on billboards and tourist pamphlets dotted around the French Quarter.

And the good ones are definitely happening in the Big Easy right now. According to TripAdvisor, New Orleans not only ranks as the most popular dining destination in the U.S., but the city is poised to be one of the most popular travel destinations in 2025 thanks to major events including Era’s Tour, the Super Bowl , Mardi Gras and Jazz Fest on the horizon.

“What other city can say it will host three Taylor Swift concerts, a Super Bowl and a Mardi Gras in the next six months?” President and CEO of New Orleans & Company, Walt Leger said Forbes. “New Orleans was built exclusively for hospitality, with 26,000 hotel rooms within a two-mile radius of the Caesars Superdome, a compact area that is extremely walkable, an authentic culture and unparalleled hospitality expertise.”

According to Leger, not only is the city “ready for it,” but they are rolling out the red carpet for travelers ahead of the superstar’s next stop on the ERAS tour, which will be held at the 83,000-capacity Caesars Superdome in October 25th. 27.

“Our hospitality community is so innovative and creative and is ready to roll out the red carpet for travelers coming to our city with Taylor Swift-themed cocktails, menus and special events,” said Leger.

Ages tourism has been a huge economic boon for cities in the US and around the world. After the first leg of the Eras tour in the US, the US Travel Association estimated that the average Taylor Swift fan spent an average of US$1,300 on travel, hotels, food and other products. “The economic impact to our city is enormous,” Leger said. “Our hotels across the city are booked and we anticipate restaurants and bars, many of which have Taylor-themed offerings planned to also be filled.”

Overlapping with the city’s legendary Halloween celebrations, whether you were lucky enough to snag an Eras Tour ticket or you’re headed to New Orleans and want to get in on some Eras Tour action, here’s how and where to get into the Swiftie spirit .

Where to eat

In celebration of all things Taylor Swift, restaurants, bars and pop-ups across the city will be offering everything from Era’s Tour-themed brunches to friendship bracelet parties. Node New Orleans Social Housea Shake it Off The Ultimate Swiftie Experience is a three-day celebration that will feature a chef-crafted Taylor-inspired menu, glitter bar and friendship bracelet making station.

For a Swiftie Eras Drag and Burlesque Brunch, look no further than Common Club which will pay homage to a different era for each night of the tour in New Orleans.

THE Hyatt Centric French Quarter will feature eleven Taylor-themed cocktails (one for each era), including Bad Bloody Mary, Sweet Nothing, and much more. St. Louis Cheese Company is offering Shimmer: A Swiftie Platter and Ayu Bakery‘and ‘Look What You Did to Me’ Menu will feature items from a “Gown Shaped like a Pastry” and the ‘King of my Heart’ raspberry and white chocolate latte, plus Hot Mallows (Taylor’s version) menu including London Fog, Red Velvet and Burnt Toast.

If you want to dine at some of Swift’s favorite spots, Sabbat serves up some of the most delicious Israeli cuisine in the city, Uptown, and is considered a star favorite in the Big Easy. In the Bywater District, Swift had her famous birthday cake made by a local favorite Bywater Bakery and also enjoyed a meal at the nearby French-Japanese restaurant N7. Be sure to make reservations in advance.

Where to sleep

Located in the heart of the French Quarter, Hotel Monteleone It is one of the most historic sites in New Orleans. Home of the world famous Carousel Bar and Lounge and excellent Creole cuisine and live music at Crioulo RestaurantIn honor of the Eras Tour, guests will be able to enjoy a poolside DJ set with all of their favorite Taylor Swift hits, sip on Taylor-inspired themed cocktails, create personalized friendship bracelets, and party at the glitter bar to add some flair. to shine in their show costumes.

The entire Eras Tour weekend, Virgin Hotels New Orleans will offer a variety of Taylor Swift-inspired activities. From a pre-concert party called This Is Our Era: Swifties Pre Concert Party at the Dreamboat on the 13th floor (which also happens to be Taylor’s favorite number), you can expect everything from DJ entertainment, photo opportunities, airbrush tattoos and alcoholic and non-alcoholic beverages – Cruel Summer alcoholic cocktails, as well as a friendship bracelet bar from The Bead Shop.

Where to buy

“New Orleans is a very walkable city, so it is very easy for visitors to explore on foot, shop and visit other attractions as well,” says Walt Leger. Forbes.

For an over-the-top Era tour fantasy, Miss Claudia’s Vintage Clothes and Costumes the Garden District has what you need. Top it off with a fun wig or a floral crown. Fifi Mahony’s before going to Give me NOLA for all your 90s accessories like red lip bags and glitter eyeshadows.

Fleurty girl has two locations, including one on Magazine Street and one in the French Quarter, and from Taylor Swift t-shirts, bags and accessories to Era’s Tour trinkets and souvenirs, this place has something for everyone. On the same street, Hem French Quarter has all your designer apparel needs covered, as well as a Taylor Swift edit that includes Taylor For President graphic tees and festive dresses to help celebrate the occasion in style.

“Hospitality is what we do and we are ready to welcome the world,” said Leger. Let the good times roll.