NEWSROOM: Biden-Harris 2024 campaign commits to buying $1.5 million in advertising from the Black Press of America

Biden-Harris campaign sponsors National Newspaper Publishers Association (NNPA) 2024 annual national convention in Baltimore

Baltimore, MD, June 22, 2024: The Biden-Harris campaign announced an immediate commitment to a $1.5 million ad buy with the National Newspaper Publishers Association (NNPA) representing the Black Press of America across United States. The Biden-Harris campaign also helped sponsor the NNPA’s 2024 Annual National Convention in Baltimore, Maryland, June 19-22, 2024.

Jasmine Harris, director of national black media for Biden-Harris 2024, announced the ad buy with Black Press at the NNPA convention. “In August of last year, our campaign announced the earliest and largest investment in Black media of any re-election campaign in history. This partnership with NNPA continues these efforts and will strengthen our work to meet Black voters where they are, to highlight what is at stake in this election for Black America. President Biden and Vice President Harris are responsible for creating millions of new jobs for Black workers and pushing Black unemployment to an all-time high. Black America has too much to lose in this election.”

Bobby R. Henry Sr., president of the NNPA, emphasized, “It is extremely important to show support for the business side of the Black Press, owned by black business leaders. Verbal support is good, but financial support is better.

This year marks the 197^th Anniversary of the Black Press of America. Dr. Benjamin F. Chavis, Jr., NNPA President and CEO, concluded, “The Biden-Harris campaign is addressing the interests of Black America through the campaign’s advertising initiatives with the National Newspapers Publishers Association. The Black vote across America will be a determining factor in the outcome of the 2024 national election. We deeply thank the Biden-Harris 2024 Campaign.”

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