Why did this man have to take his wife to the car dealership?

A woman recounts having to intervene at the car dealership because he wouldn’t give her husband a good price on a vehicle, sparking a discussion about car negotiation in the comments.

In a video that has been viewed over 1.4 million times, TikToker Roxy Scarborough (@roxy.scarborough) shared a clip of herself sitting in the car dealership. The text on the screen reads: “When your man couldn’t get them for the price you wanted, you had to step up.”

It turns out that Scarborough revealed in a comment that she has 20 years of experience in sales. And her expertise really shines through in her video.

In the video, the car salesman pulls out a contract and says, “Okay, family, I got the friends and family discount from my CEO.” She reads the contract carefully, even though they’ve come to the price she wanted, and finally says they’ll sign. Her husband laughs in the background.

@roxy.scarborough

Selling is such a hard job… I know… 😅 being on this side of the table is nice for once

♬ Original Sound – Roxy

Scarborough’s success in getting a good deal impressed other women in the comments, who asked her to share negotiating tips, noting that they had been victims of unfair treatment, or a “pink tax,” at car dealerships.

One said he had “never bought a new car” and had recently visited a Honda dealership.

“I was the perfect target,” they wrote.

“Can you give us some advice on how to do this? Because we went there and they were just talking to my husband,” another asked.

His negotiation tips

In a five-part series, Scarborough gives her top tips for women on how to get a bargain at a sale. Her first tip: “Bring someone unpleasant.”

“You need someone to convince you that you don’t need this vehicle,” she said. “You’re not in love with it and you can walk away.”

She also recommends doing your research beforehand so you can go to the dealership knowing exactly what you want and what price to expect.

Then, when you walk into the dealership, let a car salesman approach you. “You want someone who’s eager to make a deal,” she says. She also suggests taking the test drive to another dealership and telling your salesperson that you’re getting other quotes today, too.

His next tip: Go at the end of the month. Scarborough says many salespeople have a goal to hit by the end of the month to get a commission. And they’re more likely to give you a better deal for hitting those goals.

@roxy.scarborough Part 4 – LEARN HOW TO GET THE GAME ON FINANCING AND AVOID PAYING FOR EXTRA CHARGES AND WARRANTIES YOU PROBABLY DON’T NEED! #negotiate #likeaboss #sales #newcar #buyinganewcar #howtogetwhatyouwant #homework ♬ original sound – Roxy

She points out that the negotiation doesn’t end when you come to a final number, either. She advises viewers to “get some caffeine” and pay close attention to any extra costs they try to add on at the end, like extended warranties, paint protection, and ceramic coatings.

“A lot of these products are just outrageously expensive,” she says.

When you’re about to close the deal, Scarborough tells viewers not to negotiate on the basis of a monthly payment.

“You need to focus on the total loan amount, the interest rate and the term,” she says. “And remember, the finance person is really just a salesperson. They get a commission on the extras and interest rates.”

The Daily Dot has reached out to Scarborough via email for additional comment.

IInternet culture is chaotic, but we’re going to explain it to you in a daily email. Sign up for the Daily Dot’s web_crawlr newsletterYou’ll get the best (and worst) of the internet delivered straight to your inbox.